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Quarantine life has limited people’s ability to explore the world’s wonders in-person and has caused people to feel trapped inside their own homes.

Creative Strategy:

Show people who feel trapped inside their own homes that Discovery Channel frees you from isolation by immersing you in their shows.

Art: Alex McBride

Copy: Peter Jefferies

Content: Ben Hancock

MY ROLE: Ideation, Social media and Digital Mock-Ups, Basic Concept Design

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