This project was all about the bucks. The team was awarded a grant for the ad so budgeting was the biggest factor to account for, especially since there were several locations and talent involved. While I had other roles, planning out where each dollar went and keeping track of those expenditures were imperative to making sure money wouldn't become an issue. The complexity of this project was daunting in the beginning, but I'm glad I agreed because it turned out great and earned a few awards.